Help to plan and implement internal communications programmes

Here are some of the indicators we use to decide whether an organisation is communicating effectively with its employees.

The employees accept that change is needed, have moved on from initial anger and fear about change and are appropriately involved in creating and implementing necessary changes. They also feel they are being kept informed about bad news as well as good news.

Line managers align their activity to the company’s objectives, understand their responsibilities in the communication process and are equipped with the skills to effectively deliver messages to their staff. They can also motivate staff throughout the change period and communicate across functions to make the change programme a success.

When we work with new clients for the first time, we begin by finding out how they measure up against those standards. Our internal communication advisers, Richard Groom and Sally Newman, also learn about the organisation’s objectives, business culture, structure and communication vehicles.

Then we help to create and implement a communications programme. Once we understand your corporate strategy, we help you to interpret the strategy and put it into meaningful language for the employees.

Importantly, we have a great deal of experience in working in and with HR teams. So we also make sure that each communications package pays attention to employee’s reactions and perceptions. The focus here is on retaining and motivating employees.

A number of individual mechanisms can be blended as part of our work with you.  The service is flexible but can include:

Audit. If you are unsure about the effectiveness of your communications function, we can carry out an audit and report our objective findings and recommendations.

Planning. We can work with you to develop a high level plan that dovetails with your strategic plan, a more detailed plan of the daily communications activity, or both.

Project management and implementation. Where you could use some extra help to meet deadlines, our hands-on approach can help to maintain communication with every stakeholder. This can include creating and writing the communications veh icles themselves.

Whatever mix of services you need, we want any improvements to stick. At each opportunity, we look for ways to develop your processes and the skills of your people, encouraging a sustainable approach to internal communications.

Please visit our free tips section to get a clearer picture of our approach.

Or contact us now to talk about your situation.

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