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Our marketing writing tips will help you build on your existing skills - and produce effective marketing communication materials.

Peterborough Copywriting Bureau for...

Annual Reports
Brochures
Change programmes
Direct mail campaigns
Internal communications
Leaflets
Newsletters
Presentation scripts
Press releases
Sales letters
Speeches
Web sites

Plus training & coaching to boost your in-house capability.

Marketing & copywriting tips

Well done for reaching this page because it's what the site is all about really. We love sharing our expertise and experience so you can start improving your marketing writing straight away.

It is also perhaps the easiest way for you to find out how we approach things and whether you might benefit from our help.

We are always looking for new subjects to cover here. Drop us an email if you have any suggestions.

No more waffle. On to the tips.

  1. Click on the subjects that interest you from the list below to see the tips.
  2. You can also go to our contact page to request free information sheets with more tips on any of the subjects.
  3. And if you want to keep on getting more tips like these, subscribe to our free Marketing Booster email newsletter.

Marketing Booster: archive of 60 back issues. Every edition from the first three years of our free email newsletter, containing articles on a wide range of marketing subjects.

The essence of good marketing writing: tips on writing about what your product or service does for your customers.

Understand the buying process: use the 'buying process' model to help you write your marketing materials.

Don't waste chances to send out marketing messages: quick ideas on making the most of your opportunities

Writing for the web: some easy ways to make your web site hit the spot.

Proof-reading the easy way: you needn't be an English language geek to zap the errors.

Presentation skills: presentations and seminars are a great way to get your message across. But will you waste your time in the spotlight?

© Peterborough Copywriting Bureau 2006